In this hands-on and no-nonsense training session, you will be taken on a fascinating journey to discover the practical use of Artificial Intelligence in digital marketing & sales, and how your activities could become more innovative, impactful and memorable.

Do you want to find out how to use ChatGPT and other AI solutions correctly?
Do you wonder what AI tools could make your marketing more inventive?
What is Microsoft CoPilot, or Google Gemini? How can they help me with my social media?
Could AI make website content creation less difficult and less time-consuming?

All these questions and many more will be answered in this interactive workshop hosted by senior AI & Digital Marketing trainer Pascal Fintoni.

Who is it for?

This interactive day is designed for busy entrepreneurs and business owners who need useful, time-saving solutions for their marketing activities.

Combining demonstrations, group discussions and practical activities, you will gain all the knowledge and tools needed to understand how to use AI to transform your digital marketing, create compelling content faster, and generate more enquiries.

About Pathways to Innovation

Open to businesses and social enterprises based in Gateshead, Pathways to Innovation looks to help enterprises overcome the barriers preventing them from accessing innovation and growth, both individually and as a region. Find out more about it can support your Gateshead business here.

Pathways to Innovation is being funded by the UK Government through the UK Shared Prosperity Fund.