Expand your language and culture skills and learn about the main characteristics of the French business culture.

What you’ll learn

• Learn about the business attitudes and values in France
• Practical tips when trading with customers based in France
• Learn about setting up an entity and recruiting staff in France

Description

France is one of the most modern and highly developed countries in the world. Boasting one of the largest economies in Europe, it is also a key trading partner for the UK. Renowned for its talented workforce, excellent transportation infrastructure, and robust intellectual property protections, France is an attractive market for businesses. Its celebrated cuisine, rich history, and unique way of life add to its allure.

If you’re considering selling your products or services in France or establishing a partnership with a French company, this webinar is designed to help you navigate France’s business culture with confidence. Learn how to avoid faux pas and build successful business relationships.

The session will explore key aspects of French business etiquette, ethics, and effective relationship management with French counterparts. Understanding the dos and don’ts of French business culture will empower you to seize opportunities and thrive in this market.

You will also hear from Julie Hutchinson of International Collection Ltd, a seasoned exporter with extensive experience living and trading on both sides of the Channel. Julie will share her insights and practical tips on succeeding in the French market, covering everything from trading and setting up a business entity to recruiting local staff.

Speakers

Julie Hutchinson

Owner and Director, International Collection Ltd

Julie studied Fashion Design and started her career working as a buyer for an independent fashion retailer. She worked for a jewellery retailer, International Collection Ltd. for a number of years before overtaking it in 2016 with her husband.
They moved to France in 2014 and after Brexit decided to open a business there. In the following years they developed their retail, wholesale and online business and launched new clothing and jewellery brands.
The business has offices both in the UK and the EU and they sell their products worldwide both B2B and B2C.

Estelle Dingley

International Trade Adviser, Department for Business and Trade

Estelle Dingley graduated in Sales Force and Marketing in France. After moving to the UK she worked in industry before joining UKTI where she helped many SMEs to export. She also worked in the Education sector successfully growing the French market as well as markets in the Far East.
Today Estelle enjoys transforming UK SMEs into successful exporters. She has a special interest in culture including business culture.